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2025-12-11

The promotional campaign "See you in Sopot" is the winner of the prestigious MP IMPACT AWARDS 2025 competition

MP Impact Awards 2025 is a competition that selects the most influential and valuable industry projects implemented in a given year. This year's competition was won by the Sopot Tourist Organization, awarded for the implementation of the promotional campaign #WeWidzimysięwSopot. The final of the competition took place at the Copernicus Science Center in Warsaw.

The MP Impact Awards 2025 competition selected the most influential and valuable industry projects implemented this year in four categories: Initiative, Campaign, Event and MICE for GOOD. The aim of the competition is to appreciate, distinguish and promote initiatives, campaigns and events that have or may have a significant importance in the development of the meetings industry, taking up important challenges or solving problems, both on a local, national and international scale.

The selection of the best projects in individual categories was decided by a 15-person jury composed of event industry experts and a large audience gathered at the Copernicus Science Center in Warsaw.

In the Campaign category, the winner was the Sopot Tourist Organization, which was awarded for the implementation of the #WeWidzimysięwSopot promotional campaign. The campaign, carried out jointly by Visit Sopot and the City of Sopot, with the support of local tourism industry partners, was appreciated for its impact on the development of the meetings and events industry in the resort.